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WhatsApp Business Platform and API Integration

Connect WhatsApp to your website, CRM and support tools for higher volumes and smarter workflows.

When the Business App Is Not Enough

The WhatsApp Business Platform (often called the API) lets several team members handle conversations, connects WhatsApp to your CRM and website, and supports approved template messages for notifications and follow-ups. It suits businesses with higher message volumes or more complex processes.

We help you choose and integrate a compatible provider, set up approved templates, build support workflows and report on delivery. WhatsApp requires customer opt-in and approval of templates, and conversation charges apply, so we plan around those rules. Part of our WhatsApp Business services.

Integration

  • WhatsApp Business Platform integration
  • API integration with websites and CRMs
  • Integration with compatible automation platforms

Operations

  • Approved template message setup
  • Customer support workflows
  • Opt-in and opt-out management
  • Message delivery and campaign reporting

Frequently Asked Questions

They are pre-approved message formats WhatsApp requires for messaging customers outside an active conversation, such as confirmations or reminders.
Yes. Providers charge fees and WhatsApp charges per conversation category. We explain the costs for your use case before you commit.

Need WhatsApp Connected to Your Systems?

Tell us about your volumes and tools. Or send an enquiry online.