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Sales Enquiry Assistant

An AI assistant that answers pre-sales questions from your approved information, helps visitors work out what they need and passes well-prepared enquiries to your sales team.

Answer Buyers While They Are Still Interested

Before someone enquires, they usually have questions. What does it include, how long does it take, which option suits my case, do you serve my city, is there a minimum order, what is the process? If those questions go unanswered, visitors leave for a competitor whose website or salesperson responded first. If your sales team answers the same questions all day, they have less time for the conversations that close deals.

A sales enquiry assistant sits on your website, or inside your messaging channels, and handles that early stage. It answers common pre-sales questions in natural language using information you have approved, such as service descriptions, product specifications, process steps, delivery areas and policies. It asks clarifying questions, helps the visitor narrow down what they need, and when they are ready, collects their requirements and contact details so your team can follow up with a proper quote.

ViV Softech Solution is a website designing and digital marketing agency in Delhi, and we build sales enquiry assistants as part of our AI chatbots services. It differs from a customer support chatbot, which helps existing customers, and from a lead generation chatbot, which focuses on capturing contact details. The sales enquiry assistant focuses on informed, consultative answers that move a buyer towards a decision.

What the Assistant Can Do

Pre-Sales Answers

Explain products, services, process and policies.

Option Guidance

Help visitors compare plans, models or packages.

Requirement Capture

Collect size, quantity, timeline and budget range.

Quote Requests

Send a structured request to your sales team.

Human Handover

Pass complex or ready-to-buy visitors to a person.

Multilingual Replies

English, Hindi and Hinglish conversations.

Accurate Answers, Not Invented Ones

The biggest risk with AI assistants is confident wrong answers. A sales assistant that invents a price, promises a delivery date you cannot meet or claims a feature you do not offer creates real problems. We build the assistant to answer from a controlled knowledge base made from your own documents, and to say “I will check with our team” when it does not know.

Rules define what the assistant may and may not say. Prices, discounts, guarantees and legal terms are only quoted if you have approved them. Anything outside its brief is passed to a person, and conversations can be reviewed so wrong or weak answers are fixed quickly.

How We Build Your Sales Enquiry Assistant

We start by listening to real sales conversations, emails and WhatsApp chats to find out which questions come up most, which objections slow deals down and what information a salesperson needs before they can quote. From this we build a list of topics the assistant must handle well. Then we gather your source material: brochures, price lists you are happy to share, service descriptions, FAQs, delivery and payment terms, case descriptions you are allowed to use and policy documents. We clean and structure this content into a knowledge base, filling gaps by interviewing your team, because outdated or contradictory source material produces confused answers. Next we design the conversation behaviour. The assistant should greet visitors, ask what they are looking for, answer questions concisely, offer relevant next steps and recognise buying signals such as asking about price, availability or timeline. At that point it asks for the details your team needs, in a short and polite sequence, and explains what happens next. We define when and how to hand over to a person: immediately for complex requests, during business hours for live chat, or by creating a CRM task and sending an alert for follow-up. The assistant is placed on your website, WhatsApp, Facebook Messenger or Instagram, depending on where your buyers talk to you; see WhatsApp chatbots and automation for messaging channels. Enquiry details flow into your CRM or inbox; see website to CRM integration. We test with a long list of realistic and tricky questions, including ones that try to push the assistant beyond its limits, ask for discounts, request competitor comparisons or mix languages. We tune responses for tone, length and clarity. After launch, we review transcripts weekly at first, update the knowledge base when your offers change and improve weak answers. Customer data handling is documented, and visitors are told they are chatting with an automated assistant. We do not promise a specific increase in enquiries or sales; the assistant reduces response delays and gives your team better-prepared leads.

Where It Works Well

Considered purchases

Where buyers need explanation before enquiring.

Service businesses

Packages, scope and process questions.

B2B suppliers

Specifications, minimum orders and lead times.

Education and training

Courses, fees, batches and eligibility.

Real estate and interiors

Options, locations and next steps.

Manufacturers and dealers

Range, customisation and dealer enquiries.

Businesses with very simple or highly negotiated sales may need a lighter or different approach.

Works With Your Sales Process

The assistant becomes more valuable when connected to follow-up. Qualified enquiries can trigger tasks and messages; see automated lead follow-up and lead scoring and qualification.

Online shops can also use product recommendation chatbots to guide shoppers, and training your team to review chats is covered by AI tool usage training.

What You Receive

Knowledge Base

Your approved answers, organised and maintained.

Live Assistant

Installed on your chosen channels and tested.

Conversation Reviews

Regular checks and improvements.

AI platform usage costs are separate and depend on conversation volume.

Our Process

We study real enquiries and objections.

We structure your approved information.

We define tone, limits and handover.

We build, connect and brand the assistant.

We test with realistic and tricky questions.

We review chats and update content.

What Affects Cost

  • Amount of content in the knowledge base.
  • Channels such as website and WhatsApp.
  • CRM and workflow integrations.
  • Languages supported.
  • AI usage and monitoring.

Frequently Asked Questions

It is built to answer only from approved content and hand over otherwise.

Only prices you approve.

No, it supports them with early answers.

Yes, Hindi, English and Hinglish.

Yes, to most CRMs.

No, we cannot guarantee sales.

Answer Every Buyer, Every Time

Tell us what buyers ask before they enquire. We will plan your sales enquiry assistant and share a clear quote.

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